Privacy policy

1. Introduction

Acne Studios recognizes the importance of protecting the privacy of your personal data. We have instituted strict policies and security measures to protect the information you provide us. Most of our processing of your personal data is necessary for us to perform our contractual obligations to you, and other kinds of processing relies on Acne Studios’ legitimate interest for processing as set out below. If you have subscribed for membership with Acne Studios, some of the processing is based on your consent, as set out below.

2. Who is responsible for the processing of your personal data?

The Swedish company Acne Studios AB, reg. no. 556504-7726 (“Acne Studios”), is the controller of your personal data. Acne Studios’ affiliated companies (including other companies within the Acne Studios group, joint ventures, franchisees and licensees) and selected suppliers may process your personal data on Acne Studios’ behalf and in accordance with Acne Studios’ instructions as stated below, and are thereby processors of your personal data.
You may contact Acne Studios at any time, please find our contact details below.

Acne Studios AB
Mail address: P.O. Box 2327, 103 18 Stockholm, Sweden
Visiting address: Lilla Nygatan 23, 111 28 Stockholm, Sweden
Phone: +46 (0)8 55 11 94 00
E-mail: customercare@acnestudios.com

3. Categories of data processed, purpose and legal basis for processing

3.1 General

Below is a summary of the categories of data that we process, the purposes of processing the data and on what legal basis we are processing your data. Please see section 8 below for information on how long we keep your data. Our processing of your personal data depends on whether you have subscribed for membership with us or not. The processing of personal data relating to customers that are not members, is described in section 3.2 below. The processing of our members’ personal data is described in section 3.3 below.

3.2 Customers (non-members)

Contact details:
If you make a purchase online we will collect your name, address, email address, telephone number, country of residence, date of birth, title (Ms./Mr. or other title) and social media account contact details. Not all information is mandatory for making a purchase. We have marked mandatory information with the symbol (*) on our website. We will use your contact information to (i) process your purchase/orders and any returns, exchanges and complaints you may have relating to your purchase; and to (ii) communicate with you regarding your purchase and to answer and administer any questions or comments you may have regarding our products or services. If you request a digital receipt when purchasing our products in one of our physical stores, we will collect your email address in order to be able to send the digital receipt to you. This processing is necessary in order for us to be able to fulfill our contractual obligations to you. If you have subscribed to one of our newsletters, we will also use your contact details to send out such newsletter, based on your consent. We may also process your contact details that you have shared with us when you have purchased a product, to keep you informed, via email or other messenger services, of our special events or promotions. This processing is based our legitimate interest of being able to market our products to our existing customers.

Credit card details:
If you make a purchase online and chose to pay by credit card, you will provide your credit card information on our website to finalize your purchase. Your credit card details will be protected using Global Sign Encryption. The processing of your credit card details is necessary in order for us to be able to fulfill our contractual obligations to you.

Previous purchases and returns:
If you have signed up for an account (Please note that until 1st of April, it was possible to subscribe for an account with Acne Studios without subscribing for membership. From 1st of April, personal accounts will only be available for our members), we will store information regarding (i) your purchases and returns online, and (ii) your purchases and returns in physical stores, if you have provided your email address to our personnel. Such information encompasses product, size, price and date of purchase. We will also store information regarding your recently viewed items. This will allow you to keep track of your purchases and returns, and recently viewed items, by logging into your personal account.

Anonymized data:
We may also use anonymized data for our internal marketing and demographic studies to analyze, profile and monitor customer patterns in order for us to be able to improve our products and services.

3.3 Members

Contact details:
If you sign up for a membership with Acne Studios, for instance when making a purchase online or in our physical stores, we will collect your name, address, email address, telephone number, country of residence, date of birth, title (Ms./Mr. or other title) and social media account contact details. Not all information is mandatory. We have marked mandatory information with the symbol (*) on our website. If you made a purchase, we will use your contact information to (i) process your purchase/orders and any returns, exchanges and complaints you may have relating to your purchase; (ii) communicate with you regarding your purchase and to answer and administer any questions or comments you may have regarding our products or services, and (iii); to create your personal account and process your membership. If you request a digital receipt when purchasing our products in one of our physical stores, we will collect your email address in order to be able to send the digital receipt to you. This processing is necessary in order for us to be able to fulfill our contractual obligations to you. We may also use your contact details to fulfill our services to you in accordance with the Membership Policy, including sending out invitations to special events/promotions, personalized services in store and profiled marketing offers through email or other messenger services. This processing is based on your consent. If you have subscribed to one of our newsletters, we will also use your contact details to send out such newsletter, based on your consent.

Credit card details:
If you make a purchase online and chose to pay by credit card, you will provide your credit card information on our website to finalize your purchase. As a member, you may choose to save your credit card details for future purchases. By saving your credit card details you will speed up your checkout the next time you shop. Your credit card details will be protected using Global Sign Encryption. The processing of your credit card details is necessary in order for us to be able to fulfill our contractual obligations to you. If you choose to save your credit card details for future purchases, the storing of your credit card details is based on your consent.

Previous purchases and returns:
If you chose to make your payment by invoice, you may be required to provide your personal ID number on our website. Your ID number will be directly transferred and available only to our payment service provider, which will process your ID number to be able to obtain a credit report and to facilitate your payment.

Shopping preferences:
When you have signed up for a membership with Acne Studios, we may collect and store information regarding your clothing and shoe size as well as your clothing preferences (such as preferred colors and style) and other shopping preferences provided you have shared this information with our personnel when shopping in our physical stores on a voluntary basis. This will enable us to enhance your future purchasing experience with us and to provide customized service the next time you shop, which is part of our membership service. We may also use information on your shopping preferences to fulfill our other services to you in accordance with the Membership Policy, including sending out invitations to special events/promotions and profiled marketing offers through email or other messenger services. This processing is based on your consent.

Anonymized data:
We may also use anonymized data for our internal marketing and demographic studies to analyze, profile and monitor customer patterns in order for us to be able to improve our products and services.

3.4 Consent and withdrawal

By accepting this privacy policy, you have confirmed that you have read and understood the content of this privacy policy, and that you, as applicable, consent to Acne Studios’ processing of your personal data in accordance with the provisions herein. Should you wish to object to as indicated under section 6, or withdraw your consent, to any of our processing, please contact us at customercare@acnestudios.com. Please note however that your withdrawal will not affect our right to process your data when such processing is necessary to perform our contractual obligations to you, and/or to the extent we are required to process your data by law or to defend ourselves in a dispute, to prevent fraud or abuse, or to enforce our Terms and Conditions.

4. Does Acne Studios share your information with others?

Acne Studios does not sell or rent our customer’s personal data to any other entity.
We may share your data with affiliated companies including other companies within the Acne Studios group, joint ventures, franchisees and licensees. If you have subscribed for membership with Acne Studios, we may combine your data provided to us with data that you have provided to such affiliated companies, for the purpose of improving our services to you, and to enhance your shopping experience when visiting an Acne Studios store in another country than your residence. This processing is based on your consent when accepting the membership T&C’s.
Acne Studios may also share our customers’ data with selected suppliers who perform functions on our behalf such as fulfilling orders and delivery of orders, processing payments, carrying out promotional services or data management, to maintain our website, to distribute emails, to send out our newsletter, to provide client communications and to manage our customer database. As necessary, the personal data you provide to us may be processed by these third parties, solely on Acne Studios’ behalf and in accordance with Acne Studios’ instructions as data processors. We do not authorize any of our suppliers to make any other use of your personal data.
If Acne Studios is acquired by another entity or is merged or consolidated, information about Acne Studios customers may be made available to the new entity. However, Acne Studios will ensure that the new entity will agree to protect the confidentiality of your personal information consistent with this privacy policy.

5. Transfer outside of the EU/EES

If you have subscribed to membership with Acne Studios, we will share your contact details and information on previous purchases and shopping preferences with our affiliated companies both inside and outside of the EU/EES (please see further under section 4). We may also share your data with our selected suppliers, who may process your data in countries both inside and outside of the EU/EES when performing functions on our behalf as set out in section 4 above.

6. Your data subject rights

In this section 6, we have summarized your data subject rights to request access, rectification, erasure of your personal data, to restrict the processing of your personal data, to object to processing, and your right to lodge a complaint with the supervisory authority.
If you have signed up for a membership with Acne Studios you will also be able to access, rectify and erase some of your data by logging in to your private account. Login to your account
Notwithstanding anything to the contrary herein, Acne Studios reserves the right to keep and process your personal data in accordance with this policy to the extent necessary to perform our contractual obligations to you, and to the extent we are required to process your data by law or in order to defend ourselves in a dispute, to prevent fraud or abuse, or to enforce our Terms and Conditions.

Right of access
You have the right to obtain confirmation of whether personal data concerning yourself are being processed and, where that is the case, access to the personal data and information regarding, inter alia, the purpose of processing, the categories of personal data concerned, the categories of recipients to whom your data have been or will be disclosed, and the envisaged period of time for which personal data will be stored (or the criteria for determining this).

Right of rectification
You have the right to request rectification of inaccurate personal data concerning yourself, and to complete incomplete data.

Right of erasure
Under certain circumstances you are entitled to request that we erase your personal data or restrict our processing of your data, for example when it is no longer necessary for us to process your data taking into consideration the purposes for which they were collected.

Right to objection - direct marketing and profiling – marketing purposes
You have the right to object at any time to processing of your personal data. When any of your personal data is processed in terms of direct marketing purposes you have the right to object to direct marketing, which includes profiling, to the extent that it is related to such direct marketing. If you object to our processing of your personal data for direct marketing purposes, including profiling, we will cease such processing of your data. You have the right to object at any time to processing of your personal data. When any of your personal data is processed in terms of direct marketing purposes you have the right to object to direct marketing, which includes profiling, to the extent that it is related to such direct marketing. If you object to our processing of your personal data for direct marketing purposes, including profiling, we will cease such processing of your data. . If you withdraw your approval of this policy, we will however not process your data for any marketing purposes, since we will consider such withdrawal as an objection and will cease all such processing. Please note however that such objection will not affect our right to process your data when such processing is necessary to perform our contractual obligations to you, and/or to the extent we are required to process your data by law or to defend ourselves in a dispute, to prevent fraud or abuse. How to exercise your rights: General rule: If you want to exercise your rights, please send us an email at customercare@acnestudios.com. Please note however that if you want to lodge a complaint with the supervisory authority, you need to contact the authority directly. If you have signed up for a membership with Acne Studios you will also be able to exercise some of your rights (such as access, rectify and erase some of your data) by logging directly in to your private account. Login to your account

Right to lodge a complaint with supervisory authority
Please note that if you consider the processing of your data to be in violation of applicable data protection laws, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence or the place of the alleged infringement.

7. How do I unsubscribe from Acne Studios newsletters and emails?

If you do no longer wish to receive our newsletters or other emails, you can unsubscribe as indicated in the particular communication, i.e. by using the unsubscribe link which is included on all newsletters and other emails. You may also contact us at customercare@acnestudios.com.

8. How long do we keep your data?

We will retain your personal information for as long as necessary in relation to the purposes for which they were collected or otherwise processed.
If you have not signed up for membership with Acne Studios, we may use your contact details for direct marketing purposes for up to 12 months after your latest purchase. Thereafter we will delete your data unless we need to keep it for other purposes that are legally justifiable.
If you have signed up for a membership with Acne Studios, we will save your data for as long as your membership is active or as needed to provide you with our services. Please note that if you have not made any purchases during a consecutive period of 36 months, we will terminate your membership and consequently we will not use your data for any membership services or marketing purposes thereafter. In such case we will delete your data unless we need to keep it for other purposes that are legally justifiable.
We will also retain your personal information as necessary to comply with applicable legal obligations, to resolve disputes, and to enforce our agreements.
Statutory obligations to retain data further remain unaffected.

9. Is it mandatory to provide personal data?

When you purchase our products online, or sign up for a membership with Acne Studios, we will inform you which data is mandatory by marking certain fields with a symbol (*). The provision of mandatory data is necessary for Acne Studios to be able to fulfill our contractual obligation to you, for example processing your order, or fulfilling the membership services requested by you.
When you purchase our products in our physical stores, you do not have to provide any personal data. Please note however that if you chose to receive a digital receipt, it is mandatory that you provide your email address or otherwise we will not be able to send you the digital receipt.

10. Children's privacy and legal purchase age

Acne Studios does not wish to collect personal information from anyone under the age of sixteen (16). If you are under eighteen (18), we require that you inform and get your parents or guardians consent before purchasing anything or provide any personal data to us at acnestudios.com or any other website related to Acne Studios.

11. Cookies

We use cookies on our website. Please see our separate policy for cookies, which you can find on our website.

14. Modifications

Acne Studios reserves the right to occasionally make changes to our privacy policy or practices. We will post the updated policy on our website, and thus we encourage you to review this page from time to time.

Last date for modification: June, 2017